INDUSTRY - FITNESS & WELLNESS

Launch your own
fitness streaming app

Give members on-demand and live classes on their TV, phone and tablet - a Peloton-style app under your own brand, with your programs and your subscriptions. Everything a studio, trainer or wellness brand needs to build a recurring membership.

On-demand + live classes Login on the TV Subscriptions and trials Roku, Apple TV, iOS, Android
A branded fitness streaming app on TV and mobile
WHY STREAMING

Fitness is a subscription-and-video business now

A fitness streaming app is a branded on-demand and live workout service - your classes and programs delivered to members' TVs and phones on a subscription, the model behind services like Peloton and obe.

Members expect video

On-demand and live classes are table stakes. A branded app keeps members training with you instead of a marketplace full of competitors.

Recurring revenue

A membership app turns one-off class fees into predictable monthly revenue - and keeps earning even when members cannot make it in person.

The living room is the studio

Members want to work out in front of the TV, not hunched over a phone. Native TV apps put your classes on the biggest screen in the house.

BUILT FOR FITNESS

On-demand, live and everything in between

OTTEngine handles what a fitness brand actually needs: a searchable class library, scheduled live sessions, programs and collections, member logins that work on the TV, and subscription billing - all no-code and fully branded to your studio.

  • Native apps on Roku, Fire TV, Apple TV, Android TV, Samsung, LG, iOS, and Android
  • Full white-label branding - your logo, colors, and layout, not a template
  • SVOD, AVOD (with server-side ad insertion), and TVOD - or any hybrid
  • Live streaming with RTMP ingest (OBS, Wirecast, or hardware encoders)
  • 24/7 FAST / linear channels with EPG scheduling
  • Studio-grade multi-DRM - Widevine, PlayReady, and FairPlay
  • Cross-platform analytics - views, watch time, retention, and churn
  • Automatic app-store submission and SDK / certification updates
FITNESS PLAYBOOK

What a fitness streaming app needs - and how to price it

The fitness app checklist

  • On-demand class library - searchable by length, level, instructor and type
  • Live and scheduled classes - stream sessions with a real-time schedule
  • Programs and collections - multi-week challenges and structured series
  • Login on the TV - members sign in on Roku and Apple TV, not just mobile
  • Offline download - workouts saved for the gym, the road or poor Wi-Fi
  • Subscriptions and trials - monthly and annual plans with free trials

Popular formats to launch

Yoga and mobility, HIIT and strength, pilates and barre, cycling and cardio, meditation and recovery, prenatal and senior fitness - one app can house several with programs and collections.

How fitness apps usually price

TierTypical priceWhat is included
Monthly$10-$20 / moFull on-demand library plus live classes.
Annual$100-$180 / yrTwo-plus months free versus monthly; boosts retention.
Free / trial tier$0A handful of classes or a 7-day trial to convert new members.
SVOD Lifetime Value & Churn Calculator

Model membership pricing, churn and lifetime value before you launch. Try $14.99 / month to see how retention drives the numbers.

Open the tool →
KEY FEATURES

Features fitness brands rely on

Your brand on the biggest screen

Full white-label design - your name, logo, color palette, and content organization. Viewers see a polished experience that reflects your brand, not a generic template.

24/7 linear and FAST channels

Schedule your library into a continuous linear stream like a traditional TV channel. The scheduling engine and EPG run it automatically, around the clock.

SVOD, AVOD, and TVOD - your way

Subscription, ad-supported, or pay-per-view - or any combination. Native billing (Roku Pay, Apple/Google IAP), pre-roll and mid-roll ads, and rentals are built in.

Live events, streamed everywhere

Broadcast live to every screen using any RTMP-compatible encoder. Multi-CDN delivery keeps it smooth for a small class or a stadium crowd.

One CMS, every platform

Manage VOD, live, and linear schedules from one unified dashboard. Update metadata, artwork, and shelves once and publish across all your apps instantly.

Analytics that drive decisions

Track views, episode performance, viewer retention, and subscription metrics with daily, monthly, and yearly reports - so you program with real data.

HOW IT WORKS

From class library to member app

Most OTTEngine clients are live within about 7 days.

1

Connect your content

Upload your class library or connect your existing storage. OTTEngine ingests, transcodes to adaptive HLS/DASH, generates thumbnails, and organizes everything automatically.

2

Build - no code

Design the experience in the no-code builder: content shelves, branding, and your monetization model, previewed in real time. No engineers, no SDKs.

3

Submit & go live

OTTEngine submits to every app store and handles certification. Most apps pass on the first review. Most clients are live within about 7 days.

MONETIZATION

How fitness brands monetize

Membership subscriptions

The core of most fitness apps: monthly and annual plans for full access to your on-demand and live classes, billed natively on every device.

Free trials to convert

Offer a 7-day trial or a free starter tier so prospective members can feel the value before they commit, then upgrade them automatically.

Premium programs and events

Sell signature challenges, specialty series or live events as one-off purchases on top of the membership for extra revenue.

FAQ

Fitness app questions, answered

Yes. Members sign in on Roku, Fire TV, Apple TV and the smart-TV platforms, not just mobile, so they can follow classes on the big screen. Their subscription carries across every device.

Yes. OTTEngine supports scheduled live classes alongside your on-demand library, so members can join in real time or catch the replay on demand afterward.

Yes. Offline download lets members save classes to watch at the gym, while traveling, or anywhere the connection is poor, then sync progress when they are back online.

Yes. You can group classes into programs, collections and challenges - a 6-week strength plan or a 30-day mobility series - so members follow a structured path, not just a flat catalog.

Most fitness apps run a monthly plan around $10 to $20, an annual plan that saves a couple of months, and a free trial or starter tier to convert new members. The lifetime-value calculator can help you model it.

No. One branded app can house yoga, strength, pilates, cycling and more, organized with programs and collections, so members find the right class without you maintaining multiple apps.

Yes. A Peloton-style app pairs an on-demand class library with live sessions and a membership. OTTEngine gives you exactly that - branded classes, scheduled live workouts, TV login and subscription billing - without building native apps yourself.

Free tools for this

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EVERY MAJOR SCREEN

One catalog, published to every platform

Broadcast Network plan includes every platform - one dashboard, every screen.

GET STARTED

Ready to launch your fitness app?

Book a demo and we will map your classes, programs and membership into branded apps on every screen.