How the estimator works
OTT Engine plans are tiered by the platforms supported, included storage, included monthly watch time, and the monetization models available. The estimator's recommendation engine starts from your minimum required tier (driven by platforms and monetization), then escalates one tier if your overages would exceed the price gap to the next plan - so the recommended plan is always the cheapest fit at your scale.
Plan logic
- Apple TV, TVOD, or FAST / Linear channels → Broadcast Network floor
- Fire TV, Live, mid-roll ads, or a single FAST channel → Broadcast floor
- Roku only with VOD and SVOD / AVOD → Studio floor
- Unlimited storage, unlimited watch time, unlimited channels, or a custom SLA → Enterprise (Contact Sales)
Cost formula
monthly_total = base_plan + storage_overage + watch_overage + add_ons
storage_overage = max(0, storage_GB - included_GB) × tier_storage_rate
watch_overage = max(0, watch_hrs - included_hrs) × tier_watch_rate
Plan reference (current as of 2026-05-21 - see /pricing for the source of truth)
| Plan | Monthly | Annual /mo | Storage incl. | Watch incl. | Storage overage | Watch overage | Platforms |
|---|---|---|---|---|---|---|---|
| Studio | $69 | $57 | 250 GB | 1,500 hrs | $0.050/GB | $0.060/hr | Roku |
| Broadcast | $149 | $124 | 750 GB | 3,000 hrs | $0.045/GB | $0.055/hr | + Fire TV |
| Broadcast Network | $299 | $249 | 1.5 TB | 7,500 hrs | $0.040/GB | $0.050/hr | + Apple TV |
| Enterprise | Custom | Custom | Unlimited | Unlimited | Negotiated | Negotiated | All |
Add-ons (CC Translation, Auto Cue-Points, Recommendations, Auto Ad-Optimization, mobile apps, Smart TV apps) bill at a flat monthly price regardless of the billing cycle. Annual billing saves about 17% on the base plan - roughly two months free.
Frequently Asked Questions
How much does an OTT platform cost?
OTT Engine plans start at $69/mo (Studio - Roku only, 250 GB, 1,500 hrs), $149/mo (Broadcast - +Fire TV, 750 GB, 3,000 hrs, +Live, 1 FAST), and $299/mo (Broadcast Network - +Apple TV, 1.5 TB, 7,500 hrs, +TVOD, FAST/Linear). Annual billing saves about 17%.
What are storage and watch-time overages?
Tier-discounted charges for usage above your plan's included allowance: Studio $0.050/GB and $0.060/hr, Broadcast $0.045/GB and $0.055/hr, Broadcast Network $0.040/GB and $0.050/hr. Enterprise rates are negotiated.
Is there a free trial?
Yes - every plan includes a 14-day free trial. No setup fee, no long-term contract, cancel any time, and 30 days to export your data after cancellation.
How much do I save with annual billing?
About 17% on the base plan (~ two months free). Add-ons remain at their listed monthly price.