Samsung is the world's #1 Smart TV brand for 19 consecutive years — over 270 million active Tizen TVs in living rooms worldwide. Build your branded app once and reach the largest single-platform Smart TV audience on Earth.
Samsung has held the #1 global Smart TV market-share position every single year since 2006. With over 20% of the worldwide Smart TV market and more than 270 million active Tizen sets in homes, Samsung is the single highest-reach Smart TV operating system on the planet — no other vendor comes close.
Samsung TV Plus ships pre-installed on every Samsung Smart TV — no download required. Eligible OTT Engine FAST channels can be distributed through Samsung TV Plus, putting your linear stream directly in front of Samsung's entire installed base, with zero install friction and full SSAI ad revenue.
Samsung TVs ship with the most advanced display hardware on the market — Neo QLED with Mini-LED, 8K resolution, HDR10+ (Samsung's open HDR standard), and Quantum HDR processing. Your content gets rendered at cinema-grade quality on the screens viewers buy specifically because of their picture.
Building a Samsung Tizen app traditionally means learning Samsung's Tizen Studio toolchain, the Tizen Web API or native C++ runtime, integrating PlayReady DRM, configuring Bixby content discovery, and surviving Samsung's certification queue. OTT Engine compresses all of that into days. Our Tizen App Builder generates a production-ready, fully branded Samsung Smart TV app from your content library and brand assets — no Tizen Studio, no code, no waiting.
Once your app is built, we guide you through every step of Samsung Apps TV submission — Seller Office registration, app packaging, QA round, and Samsung certification. When Samsung releases a new Tizen OS or updates its app guidelines, OTT Engine handles the rebuild and resubmission automatically. Your app stays compatible across every generation of Samsung Smart TV in market.
Full white-label design — your logo, colors, content rows, and category navigation, presented inside Samsung's Smart Hub launcher. Tile artwork, focus animations, and remote navigation are tuned for the Tizen experience.
Eligible 24/7 linear channels can be submitted to Samsung TV Plus — Samsung's pre-installed free streaming app. Zero install friction, 270M-device reach, and SSAI ad revenue back to you. The fastest path to mass-market viewership on Samsung TVs.
PlayReady is Tizen's native DRM and is required for most studio-licensed content. OTT Engine integrates it natively, with Widevine as a secondary option on newer Samsung models — covering every premium content licensing requirement on the platform.
Submit your catalog to Bixby's content discovery so viewers can launch your app and a specific title by voice — 'Hi Bixby, watch [show]'. Voice ranks alongside Smart Hub tiles as a top-three discovery channel on Samsung TVs.
Subscribers pay using their existing Samsung account — no card entry, no external checkout. Samsung Checkout handles recurring SVOD billing, free trials, upgrades, and TVOD purchases inside your app, with one-remote confirmation.
Deliver your content at the resolution and HDR depth Samsung hardware was designed for. HDR10+ is Samsung's open-standard HDR format and is supported across the entire Samsung TV lineup — OTT Engine renders your library to fit every Tizen generation.
OTT Engine gets most Samsung Tizen apps certified and live within 10–14 days.
Upload your library or connect your existing storage. OTT Engine transcodes to Samsung-optimized HLS and DASH with PlayReady, generates artwork sized to Tizen tile dimensions, and organizes everything into your app structure — encoded for HD, 4K, 8K, and HDR10+ delivery.
Use the no-code builder to design your Tizen app — Smart Hub icon, splash screen, content rows, focus navigation, and monetization. Preview your app in a Tizen simulator before submission. No Tizen Studio, no Tizen Web API code, no build pipeline to maintain.
We guide you through Samsung Apps TV Seller Office — app packaging, signing, QA round, and Samsung certification. Most apps pass review on first submission. Once approved, your app is discoverable on every Samsung Smart TV launched since 2017.
Charge recurring subscriptions through Samsung Checkout. One-remote signup, native trials, and family billing. Best for premium libraries.
Free content funded by SSAI-served pre-roll, mid-roll, and companion ads. Server-side insertion means unblockable, smooth ad delivery.
Rent or buy individual titles, live events, or pay-per-view through Samsung Checkout. Best for film releases and event-driven content.
Distribute your 24/7 linear channel via Samsung TV Plus — pre-installed, no app required. Fastest path to mass-market reach on Samsung TVs.
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